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FREQUENTLY
ASKED QUESTIONS
Q. What's different
about SKY HIGH ADVERTISING.
A. The fact
is that most of the other banner towing companies in the UK and Europe
do not use a powerful enough aircraft. This in turn means that they
have to tow letters which are only 5ft high, where we
tow 7ft high letters. At legal display heights,
these 5ft letters are just not big enough to be easily read. The Logo's
they tow also have to be smaller, and all this goes to make your ad
less effective...
Q. Can I use my Logo?
A. Yes. Please
see our Custom Signs section for full details. We can provide your
company with a one stop shop, the banners being made to your requirements
and to CAA safety standards.
A. Can you
fly anywhere?
Q. No, some
sights are deemed not suitable by the authorities, but don't worry
we offer a free
"Site Survey", just contact us and we let you know what
we can do for you.
A. Is it safe?
Q. Yes. Our
powerful Boeing Stearman, is fully certified and all the banners and
Logos that we tow are made to CAA safety standards.
Q. Why do
you advertise?
A. It's a
fundamental principle of business that anyone who has a product needs
advertising. To be sure, no single form of advertising will serve
all purposes; banner advertising for example does not attempt to compete
with other media for detailed descriptive adverts. However a huge
percentage of advertising money is spent on simple, repetitive ads
directed to establishing identity and image, in other words making
people associate a particular phrase with a company. A good example
of this is when you think of "soft drink" you think of Coca-Cola
and Pepsi. This is all about Branding, and a company's Brand Image
is a very important commodity. It's not just the big names that can
benefit from this form of ad though, the same "identity/brand"
awareness campaign will work just as well for the small local car
dealer or pizza parlour. |
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